March 2014 - Lightcommerce

Web Development is the Future of Commerce

Posted by | eCommerce Tips, News | No Comments

website_development_programWeb development is an important part of growing a business and developing a quality website. Companies like Light Commerce are capable of keep your website well-maintained and updated. Whitelabel web development is one of the new concepts that’s being introduced to help companies remain more productive, efficient, and also to help share the responsibility of successes and failures. If you want to know what web development can do for you, here are a few tips.

1. Web Development Companies Will Help with Support and Maintenance

This company will offer bug fixes, speed improvements, and web server configuration to people who have problems with their websites. Any company that you work with should offer premium support and maintenance services.

In addition to maintenance, they should help complete any development on the website. They can handle all of the complexities that other companies may not be able to handle. This prevents the company from hiring people who specialize in maintaining this aspect of the website.

2. Web Development Companies Email Marketing

Email marketing campaigns can help companies gain exposure. With the help of the campaigns, companies can gain more exposure. They can produce complex reports, which may take you a longer time to complete.

3. White Label Development Will Help Save Time and Money

If you hire a third party company to help you with development, you can assign them an email address that will act as a member of your company. They will work with your clients and determine their concerns. White label development is commonly misunderstood, but it’s growing in popularity as more people want to keep their capital accessible.

4. State of the Art Hosting

The hosting of these solutions is imperative. The hosting solution is available and will automatically adjust to accommodate traffic, server resource requirements, and bandwidth. With good hosting solutions, there will be no concerns of the site going down in the middle of the busy season.

5. Staff Available When You Need Them

Select a staff that’s available when you need them and has access to tools that you need. The best companies will have direct access to email, phone, Skype, and internal project management tools. Verify with previous clients that the company can do what it takes to get things done.

Choose the Right Company for You

When you select the proper company for you, your company will improve significantly. The services and products offered should be impressive. Select the company that works best for you, and you’ll become more profitable.

Whitelabel Support, Your Outsourced In-House Team

Posted by | News, SEO | No Comments

web-developmentOne of the most important aspects of business is appearance. You want your customers to feel like they’re supported, whether or not you have an in house team. If you have an in house design team, they are in charge of maintaining your website, keeping it updated, fixing any problems that may occur, and generally just making life easier for you. However, this means hiring employees, something many business owners cannot afford to do. There are other ways that might not have occurred to you.

Light Commerce offers an option to work on a contract basis as web support. If you run a business that involves a website that customers might get confused about, you can turn to the Whitelabel service to act as a pseudo in house team. The way it works is simple; you provide them with an email address such as [email protected], and they provide technical support to any customers who have questions. This frees you from the need to learn the technical jargon and spend precious hours of your time interacting with customers. Read More

New website, new vision

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Hi there!

It’s been far too long since we posted on this blog, hopefully that will change and posts will be more regular now! We’re now in our third year of business and during the last three years we’ve redefined both what our core target market is and what our main strengths are.

More than just a site build

When we started our focus was on premium site builds, mainly e-commerce but also bespoke websites and apps. But over the last year we began to see a larger need for something more than just a site build. The majority of clients that came to us had problems with ongoing support, maintenance and development, possibly from the same agency that had given them a good intial site build. Often after the initial site build, clients were lumped with expensive support contracts, pricey monthly retainers and doge support service level agreements.

Although we had always put priority on our level of customer service and support, we had never marketed it as it’s own independent service because for something so obviously vital in the life of a website, we didn’t realise so many development companies were lacking in that area. That’s when we decided that a change was in order and we started to re-think our core services.

Your own professional in house development team

Around the same time we had started to offer our development experience and technical proficiency as a whitelabel service. It started organically; a client asked us if we wouldn’t mind using an email address they provided to us from their company domain. Using this email address we were introduced to their clients as their in house developer. From here we communicated directly with their clients, gather project requirements, talking through technical difficulties and getting to the point of being able to come up with a project quote. All under their company banner. Their clients had no idea that they were liaising with someone outside of their company. All our client had to do was add their markup onto the quote and send it onto their client to close the deal. The benefits of this service to our client were substantial;

  • They didn’t need to worry about any of the technical jargon, we took care of that
  • They didn’t need to act like a middle-man. They were able to leave us to it (we copied them in on any communication).
  • They could rest easy as we took care of the technical project management, directly with their clients.

Since then we’ve to offer this server to more clients and so far they love it!

It’s due to these changes that we’ve completely revamped our website. The two new primary core services are “Premier support for any web platform” and “Whitelabel development services“. To us it seems like a natural evolution of our company and vision and finally getting the new site live was like a breath of fresh air! We strongly believe that you’ll feel the same when you see the benefits of these new core services.

If you have any questions about how any of our services work and the process used, please don’t hesitate to get in touch!